Occoquan Business Partners

What is the OBP?

 

The Occoquan Business Partners (OBP) is an partnership organization of business owners in Occoquan, Virginia with a collective goal of sharing our unique historic town with visitors and locals. By joining together to market and promote the town and Partner businesses we increase sales, visibility, and traffic for everyone. All Occoquan restaurants, shops, galleries, salons, and services businesses are welcome and encouraged to join!

 

The OBP aims to have an inclusive association which benefits all businesses. Partners vote on how the funds are spent and annually elects board members to lead the group and make day-to-day decisions.

Who is eligible to join?

Merchants with Town of Occoquan business licenses are eligible to join.

What benefits are included?

Each partner level below lists where the dues help throughout the organization. Partners at Levels 3, 4, and 5 vote each fall on an annual budget for the upcoming year, then the annually elected board of directors manage that budget and carry out advertising measure, event planning, volunteer coordination, and more. If the board believes money outside the approved budget needs to be spent, Partners at Levels 3, 4, and 5 have the opportunity to vote on additional budget measures.

 

Partners of all levels are welcomed and encouraged to attend Partner meetings and social events, to volunteer for events, and to get involve, network and support other business owners in Occoquan.

 

Partnership Levels for 2022:

(January 1, 2022 - December 31, 2022)

 

Partner Level 1 ($25 per year) 

  • Basic business listing on visitoccoquanva.com (business name, address, and website link) 

  • This level helps us pay for annual fees related to hosting the website. 

 

Partner Level 2 ($75 per year) 

Partner 1 benefits, plus: 

  • Upgraded business listing on visitoccoquanva.com (includes photograph, phone number, business description) 

  • This level helps us pay for annual fees related to hosting, designing, and editing the website. 

 

Partner Level 3 ($175 per year) 

Partner 2 benefits, plus: 

  • Inclusion in all OBP events 

  • Voting rights 

  • Ability to run for the Board of Directors 

  • Promotion on social media at least four (4) times per year 

  • Special rates for Occoquan Visitors Guide and visitoccoquanva.com advertisements 

  • This level helps support costs associated with the everyday running of the OBP such as accounting, insurance, email, and marketing, plus event fees such as shuttles, rack cards, fliers, signage, banners, and more.

 

Partner Level 4 ($300 per year) 

Partner 3 benefits, plus: 

  • Promotion on social media at least twelve (12) times per year 

  • One (1) featured business blog post specific to your business 

  • One (1) featured email marketing push, based on the blog post 

  • This level helps support costs associated with the everyday running of the OBP such as accounting, insurance, email, and marketing, plus event fees such as shuttles, rack cards, fliers, signage, banners, and more. 

 

Partner Level 5 ($500 per year) 

Partner 4 benefits, plus: 

  • Front page advertisement on visitoccoquanva.com for one (1) month 

  • Premier placement for advertisements (purchased separately) in the tri-annual Occoquan Visitors Guide. 

  • This level helps support costs associated with the everyday running of the OBP such as accounting, insurance, email, and marketing, plus event fees such as shuttles, rack cards, fliers, signage, banners, and more. 

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What do my dues cover?

 

EVENTS - The largest portion of partnership dues are spent on events. This includes print marketing such as rack cards and signage for the day of the event, digital marketing on social media and email, plus transportation (shuttle) and prizes.

 

MARKETING - This currently includes the cost of our email marketing system, but could also include items such as social media, advertisements, or other promotional expenses.

 

ADMIN/GENERAL - Includes items such as postage, credit card processing fees, ink stamps for partners, required insurance, holiday party, etc.

 

TECH/WEBSITE - Maintenance associated with the visitoccoquanva.com website, G Suite fees, etc.

Who runs the OBP?

You do! This is a partnership organization where Partners vote on all major decisions. The Partner-elected Board of Directors makes day-to-day decisions, mostly regarding events coordination and specific marketing efforts.

How can I learn more?

Email our Board of Directors at hello@occoquanguild.org and we will be happy to answer any questions!

Join the OBP for 2022!

 

Whether this is your first time joining, or you've been a member for years, we're excited to move into this next calendar year with new benefits, additional networking opportunities, and increased marketing and advertising for Town of Occoquan businesses of every size.

 

Partners of all levels are welcomed and encouraged to attend Partner meetings and social events, to volunteer for events, and to get involve, network and support other business owners in Occoquan.

Click the "Join/Renew Now!" button below to view the five membership levels and learn more about options for joining. Dues start at just $25 per year and with the Occoquan Business Partners, every dollar is carefully spent on marketing, tourism, and events that benefit the businesses in Occoquan.

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